This report presents the key insights from the unique journeys of these organisations. We look at who is paying for non-profits to sustain solutions at scale, and examine the trade-offs and lessons specific to each payer type (philanthropy, governments, corporates, bilateral and multilateral institutions, end users).
We hope the lessons within this study offer ambitious non-profit leaders valuable insight to navigate the complex and dynamic funding landscape, and ultimately make more meaningful dents against society’s most pressing challenges.
We also recognise it is ultimately funders who hold the power to address problems at scale. To truly become allies, funders must bridge this power gap and use the findings of this study to rethink how to deploy funding in ways that drive meaningful, scalable impact.
Key insights on non-profit funding for scale
Many successful non-profits finance impact at scale by embedding solution delivery costs in their partners’ systems – this requires designing solutions to be embedded within and delivered by partner systems, and ensuring the surrounding ecosystem incentivises partners to continue delivering with quality and impact • Non-profits need to bridge the funding gap for the costs associated with supporting partners to deliver the solution effectively • Governments are crucial for enabling scale, but they typically provide minimal funding, if any, for the ongoing support that non-profits provide them in implementing a solution at scale • All types of partners usually require long-term support to deliver a solution at scale, but will rarely pay for it • Non-profits still need philanthropy, even when operating at scale – many philanthropic funders expect their grantees to eventually find other major backers, but non-profits normally require ongoing philanthropic support to sustain impact at scale • Unrestricted, long-term funding is critical for both scale and sustainability – non-profits need the flexibility to allocate resources where they are most needed and respond quickly to challenges • Non-profits must pursue cost effectiveness relentlessly and demonstrate that their solution can be delivered within the payer’s price point1. Philanthropy remains the most significant source of funding for organisations, even when operating at significant scale.
Whilst non-profit leaders highlighted the importance of diversification of funding streams, philanthropy underpins the majority of these organisations’ funding models.
Many philanthropic funders expect their grantees to eventually find other major backers, but this study shows that non-profits normally require ongoing philanthropic support to sustain impact at scale.
2. Unrestricted funding has played a crucial role for the majority of organisations in this study.
Some amount of unrestricted funding is a powerful catalyst for achieving impact at scale, offering organisations the flexibility to allocate resources where they are most needed, respond swiftly to changing circumstances, invest in testing innovative solutions, and cover core costs.
Whilst not all non-profits need a majority of unrestricted funding to achieve their goals, the absence of it can be very restraining and ultimately threaten a solution’s likelihood of achieving impact at scale. 1
We re-ran analysis excluding these 5 organisations and found the results hold: 16 of 23 (70%) have secured more than 50% unrestricted funding; Unrestricted funding makes up 66% of the 23 non-profits’ funding.
3. Transferring solution delivery costs to government is an effective strategy for financial sustainability at scale.
13 of the 28 organisations in this study have achieved scale by embedding at least some aspects of their solution into existing government structures, such as health, education, or transport systems. This is an effective strategy for reducing the overall costs of a solution at scale, and giving the solution the best chance of long-term sustainability. Other organisations (8 of the 28) have effectively secured some level of funding from national or local government to pay the non-profit directly for implementation, however this rarely covers the full costs of solution delivery.4. Governments typically provide minimal
funding, if any, for the ongoing support that non-profits provide them in implementing a solution.
Governments are crucial stakeholders to enable scale. All 28 organisations in our study engage with government in some capacity.
Whilst some aim for governments to cover solution delivery costs, governments are rarely the full payer of sustaining a solution at scale. Further, non-profits usually provide critical, ongoing support to sustain the solution, but are rarely paid by governments for this.
Only 5 of the 12 organisations providing this support are compensated by the government, and most receive less than 15% of their annual funding from the state.
This insight is crucial for both non-profits and philanthropic funders. For the organisations in our study, philanthropy has played a crucial role in enabling them to provide the required ongoing role in ensuring the solution is sustained at scale.
Only 5 of the 12 organisations providing this support are compensated by the government, and most receive less than 15% of their annual funding from the state.
This insight is crucial for both non-profits and philanthropic funders. For the organisations in our study, philanthropy has played a crucial role in enabling them to provide the required ongoing role in ensuring the solution is sustained at scale.
5. Non-profits almost always provide longterm
support to the doers delivering a solution at scale, but are rarely paid by the doer to provide this support.
In addition to working with government, non-profits seek to scale through other ‘doers’, such as other NGOs, CBOs, private sector actors, schools, to implement their solution at scale. Often, the ambition is to enable doers to implement the solution autonomously, and some non-profits aim to charge a fee in exchange for their support.
All the non-profits in our study scaling in this way have found that they have to play a significant ongoing role to sustain quality implementation.
Only 4 charge a fee, which provides only a very small amount of their total income.
This insight is crucial for both non-profits and philanthropic funders. For the organisations in our study, philanthropy has played a crucial role in enabling them to provide the required ongoing role in ensuring the solution is sustained at scale.
6. End user income is not appropriate for many non-profits and is rarely the primary driver of sustainability.
Only six organisations in this study charge end users, and just two generate over 40% of their revenue this way. While potentially valuable, end user fees pose significant risks, especially for those serving low-income populations, often excluding those they aim to help. Most organisations can’t cover costs through these fees alone, requiring additional funding sources for sustainable impact.Lessons For Sustainable Funding At Scale
These findings underscore the difficulty of securing funding for scale. Other doers, especially governments, require ongoing support to implement a solution, yet will rarely pay for this. Philanthropy remains the most significant funding source at scale, yet philanthropic funders usually want to find exit strategies for their grantees.
Despite the challenges, these 28 non-profits have successfully raised funding to transform lives at scale. Having walked the journey, they offer clear lessons and guidance to other non-profit leaders on their mission to create impact at scale:
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